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Getting more reviews for your pet business doesn’t have to be rocket science but is a critical factor in growing your business. This is because reviews becomes a deciding factor for potential customers to choose your business.
Plus, reviews can expose your USP without you having to announce it several times. That is one of the reasons why most businesses owners prefer to buy Google reviews as a part of their marketing strategy.
So, collecting reviews is crucial whether you sell pets, offer grooming services, or provide pet supplies. However, is that enough? Probably not! Therefore in this blog, we will provide you helpful tips to encourage more feedback from happy customers and promote your pet business.
Why Do You Need Reviews for Your Pet Business?
Individuals prefer looking at reviews for local businesses to gather social validation. Reviews confirm a business’s reliability, so they can clearly influence customers’ decisions.
As your pet business mainly targets the local audience, many reviews that mention your location will significantly boost your local SEO. This means your sales may increase over time.
What Are The Disadvantages of Not Having Reviews?
Not having sufficient reviews, on the contrary, will lower your position on local searches. This means your competitor’s pet store with many reviews will steal your possible customers.
People want social validation, and they don’t want to make silly mistakes by choosing a business without a sound online reputation. Thus, not securing enough positive reviews will limit your business.
Tips You Need To Get More Reviews For Your Pet Shop
If you are a visionary who wants to expand your pet business locally, nationally, or internationally, reviews can be one of your most fruitful weapons. So, follow the below tips to secure more of them:
- Leave the Hesitancy
You will have to leave your shyness and be innovative in your ways of asking for a review. Make your conversations with your clients fruitful by gently leading them towards a review request.
However, if you feel hesitant to request them on face then there are other effective ways including:
- Sending emails or SMS to your clients after they purchase pet care products from your shop
- Asking for reviews on your social media handle through posts and stories
- Making business cards or newsletters with a review request
It is importance to leave your hesitance and feel the importance of being proactive for requesting a review. As without your active requests, your customers are not likely to put their reviews voluntarily.
- Automate Your Requesting Process
Curating separate emails or SMS for each client becomes difficult as your business grows. In such cases, opting for the automation of review requests will greatly improve your review numbers while reducing your manual labor.
By choosing an online reputation management agency and its automation tools you can easily get the benefits including:
- Making immediate responses to online reviews, widening the scope of further reviews through increasing engagement
- Responding to multiple reviews across different review sites at a time
- Creating different email templates for quickly requesting reviews from clients
- Scheduling email requests to get in-depth reviews from customers after using the pet care products for a few days
Your prompt requests and follow-up responses through auto tools will make your clients feel valuable and encourage their further responses. Therefore, automating your review requests will immensely improve the number of your online reviews.
- Make Reviewing Seamless
A slow website with multiple processes will only bore and disinterest your clients. Instead prefer providing links or QR scans of popular review sites like Google, Facebook, and Yelp.
However, if you want reviews on your pet store website, then always keep in mind to:
- Simplify the process as much as you can
- Remove bugs from your website to provide a seamless experience
- Make a separate review landing page
Therefore, eliminate too many steps and make the interface user-friendly to get more customers to review you without trouble. Otherwise, just consider having direct links to popular review sites to increase your reviews there.
- Be Present In Social Media
Popular social media site Facebook offers online reviews to promote local businesses. Thus, to secure more reviews, you will have to use this platform to promote your business with a subtle request for reviews.
Reach out to them and ask for reviews. But while using social media for review, be sure to:
- Cohesively handle all the social media platforms
- Match the name of your pet shop across all the sites so that people can easily find you
- Use the same brand image and conversational tone
- Market your best reviews to inspire others
Social media can act as a great marketing tool as well as review requesting platform for you. Use it wisely to gather more online reviews.
- Offer Incentives
While organic reviews feel great, sometimes your customers need the allure of some incentives to cast their feedback. You can take a variety of ways to reward your existing clients for a review. These are;
- Hold a giveaway contest on your social media page where people can only participate after entering their reviews.
- You can offer customers a 5 to 10% discount on their next purchase if they make the time and effort to write a positive review.
- If your customers write excellent reviews for your pet shop, offer free promotions for their business through your social posts and tags.
These little incentives can motivate your customers to write reviews for you. So, you must not hesitate to offer incentives for the greater good.
Conclusion: Get More Reviews To Skyrocket Your Pet Business Today!
All these tips can greatly boost the number of your pet store’s online reviews. You can use all of them initially and then stick by those that work best for your pet store business.
However, if following all the above tips at a time gets a bit hectic for you, consider buying Google reviews from Buyreviewz. Use the high-quality authentic user-generated reviews to skyrocket your pet business.